Episode Summary:
In this honest and inspiring episode, Cyndi Williams and Kelli Hayes Smith open up about the why and how behind their latest rebrand. From the early days of hot pink logos and "Cartoon Cyndi" to a full brand glow-up for Wanderlust Campus™ and Tripsy, they share real behind-the-scenes moments, mindset shifts, and what it means to build a brand that evolves with you.

Whether you’re in the early stages of building your business or feeling like your branding no longer reflects your growth, this conversation is packed with advice, encouragement, and a few good laughs (plus a cameo by... coffee creamer?).

In This Episode:

• How the Wanderlust brand began—and why it had to change

• Why branding is more than just logos and fonts

• What to do when your business (or you!) outgrow your brand

• The connection between branding, ideal clients, and aligned growth

• Personal stories of courage, pivoting, and stepping into your next season

Resources Mentioned:

• Free Wanderlust Campus™ Account → wanderlust-ceo.com

• Wander Beyond Retreat – Almost Sold Out!

• Follow on IG: @wanderlustceo, @careersonvacation

Host agencies are hiring, but can’t find qualified travel advisors. In this eye-opening episode, Kelli and Cyndi dive into the Travel Weekly article that sparked a deeper conversation about burnout, barriers to entry, and the disconnect between advisor expectations and host agency realities.

We’re sharing:

• Why over 60% of agencies report hiring struggles

• How undertrained ICs are slowing growth and causing burnout

• The difference between hobbyists and business owners

• Real stats from our vetted host partners about graduate success

• How boutique agencies can protect their growth (and their sanity)

• Why now is the time to invest in real training and certification

This episode is a must-listen for travel advisors, host agency leaders, and anyone passionate about the future of the travel industry.

🔗 Book your FREE goal mapping session
🎟️ Grab your seat for the Wander Beyond Retreat

Episode Description:

In this bonus episode of the Bliss to Abundance Podcast, Kelli Hayes Smith chats with Royal Caribbean’s Anthony Meloro about the Ovation of the Seas — one of Royal’s most versatile and elegant ships.

They explore:

• What makes Ovation stand out in the fleet

• Why it’s perfect for Alaska and short Mexico itineraries

• Ideal client profiles and how to qualify effectively

• Group travel opportunities, including Royal Celebrations

• How to increase commissions through strategic bookings

This is a must-listen for advisors looking to elevate their cruise game and deliver unforgettable experiences for their clients.

🎧 Listen in and start dreaming about whales, glass walls, and Tiki bars at sea.

🔗 Learn more at wanderlustcampus.com