Biography Flash Snoop Dogg Honors Tupac With Kingz of Cali Wine and Expands His Lifestyle Empire
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Snoop Dogg just dropped a bombshell tribute thats got the wine world buzzing and hip-hop heads reminiscing. According to Campaign Brief Asia and a Nasdaq press release, Cali by Snoop launched Kingz of Cali or 2 of Amerikaz Most Wanted a limited-edition red blend honoring his bond with Tupac Shakur on the 30th anniversary of their 1996 smash 2 of Amerikaz Most Wanted. The rollout hit March 10 in the US and 11 in Australia with a heartfelt 90-second film shot in LA where Snoop reflects on their Death Row days revisits archival video footage and pours one out for Pac inviting fans to join via social media. Treasury Wine Estates in-house agency Splash crafted the global campaign spanning OOH social AR and more with Snoop calling it the perfect way to celebrate their unmatched legacy. Its available now at Kroger Total Wine and others for about 15 bucks a bottle cementing Snoop's empire in premium lifestyle brands.
On the snack front Sporked reports Snoop teamed with Rap Snacks and Do The Right Thing for Snoop Box Kettle Chips exclusive to Costco stores. These health-conscious flavors aim to satisfy munchies while supporting communities echoing his past hits like Snoop Cereal and Dr Bombay ice cream. Mens Journal notes the chips are already popping up in select US locations adding to his growing food portfolio.
Looking ahead Ticketmaster has tickets on sale for Snoop's appearance at Drais Nightclub inside Gila River Resorts and Casinos Wild Horse Pass in Chandler Arizona on March 21. No major headlines in the last 24 hours but this Tupac homage carries serious biographical weight linking Snoop's West Coast roots to his mogul evolution.
Speculation swirls around a 2026 tour from 100.5 The Vibe but its unconfirmed chatter. Separately Black Enterprise says his Smoke Weed Everyday trademark got rejected by federal office though he can still use it and his SWED acronym is advancing.
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