Step into The Reform Room, Petaluma’s newest Pilates boutique where strength meets serenity. Owner Jess Cain has created a space that’s as beautiful as it is intentional — think exposed brick, lush greenery, warm lighting, and top-of-the-line reformers. From the moment you walk in, there’s an immediate sense of calm, balance, and care (and yes, the chilled eucalyptus towels after class are as amazing as they sound).

But what truly sets The Reform Room apart is the vision to create a space that’s welcoming for everyone. Whether you’re a seasoned Pilates lover or stepping onto a reformer for the very first time, Jess wants each person who walks through her doors to feel seen, supported, and empowered. Her classes are designed to meet people where they are — helping clients build strength, confidence, and connection at their own pace.

In this episode, Jess shares the inspiration behind opening The Reform Room, the journey that led her to Pilates, and how she’s building a community centered around wellness, inclusion, and genuine care. Whether you’re new to Pilates or just love discovering hidden gems in Petaluma, this conversation is your invitation to slow down, stretch, and reform your mind-body connection.

You can find The Reform Room at 221 Water Street, Suite B in Petaluma, @the_reform_room on Instagram, and thereformroompilates.com.

You can find Amy Ahlers at amyahlersrealestate.com and @amyahlers_realtor on Instagram.

The views, thoughts, and opinions expressed by guests on Beyond the Vines are solely their own and do not necessarily reflect those of the host, Amy Ahlers, or LivXplore Real Estate & Lifestyle.

On this episode of Beyond the Vines, I sit down with Jennifer Pezzolo, owner of Pezzolo & Co., a premier staging and design business based in Petaluma. Known for her high-end transformations, Jennifer shares how staging creates that all-important first impression for buyers, why her outlet store has become a local favorite for furniture finds, and the fun behind her warehouse sales. We also talk about life as a longtime Petaluma resident and mom, and how community and creativity go hand-in-hand in her work.

You can find Pezzolo & Co. at 850 Lindberg Lane, Suite C in Petaluma, @pezzoloandco on Instagram, and pezzoloandco.com.

You can find Amy Ahlers at amyahlersrealestate.com and @amyahlers_realtor on Instagram.

The views, thoughts, and opinions expressed by guests on Beyond the Vines are solely their own and do not necessarily reflect those of the host, Amy Ahlers, or LivXplore Real Estate & Lifestyle.

Today on Beyond the Vines, I’m joined by Sherill Le, owner of Obsessed, and her right-hand woman, Denise Trevino. Obsessed is a downtown Petaluma boutique that’s all about fun, style, and helping women feel confident in what they wear. We’ll dive into Sherill’s journey of starting the shop, Denise’s perspective from behind the counter, and how Obsessed has become more than just a store—it’s a place to connect, laugh, and, yes, get a little obsessed with fashion.

You can find Obsessed at 98 Western Ave in Petaluma and @obsessedshop on Instagram.

You can find Amy Ahlers at amyahlersrealestate.com and @amyahlers_realtor on Instagram.

The views, thoughts, and opinions expressed by guests on Beyond the Vines are solely their own and do not necessarily reflect those of the host, Amy Ahlers, or LivXplore Real Estate & Lifestyle.