I'm getting people in my chair, but they're not my favorite people to hang out with...

Marketing ourselves as Barbers can be tricky. Yes, we are all supposed to take on all comers, yet each of us has a certain type of person that we vibe best with. In the Barbershop where i cut, soccer fans are more likely to wind up in my chair because we talk about soccer and vibe well with it. A Personal trainer may end up in another chair because, well... I'm not exactly into exercise at this point in my life.

Betty Emrey is a Copy Writer, and knows exactly how to make sure that a company is attracting the right clientele... or their BEST clients. We talk about

• The difference between "I am a Barber" and "I am THIS Barber"
• How what we show tells potential clients how we are different from other Barbers
• Some examples of how one can market one product - a coffee cup - to a variety of different groups of people

Betty Emrey is a Copy Writer - which means that she writes content for advertising and marketing campaigns. Advertising agencies, Marketing executives and elite level web designers bring her in on projects to hone the marketing messages for their clients. She specializes in attracting the right clients for any given company so that their marketing efforts and budgets are spent in the most efficient way possible.

You can reach Betty at betty@UseYourWordsMarketing.com and visit her website, https://useyourwordsmarketing.com/ for more informations about what she does and to set up consultations.

We've all tried to sneak a bite in between clients - what if we didn't have to do it?

This episode hits close to home... I am just as guilty as anyone else of trying to eat something really quickly between clients. Yet a couple adjustments can make it a lot easier and healthier. In this episode, we talk about:

• Fueling ourselves at the start of the day
• How we create our own tired times in the middle of the day
• What some of the "popular diets" do to us
• Easy ways to keep our energy up all day and live healthier

Dan Cornett is a former wine salesman who has spent the past five years as a health and wellness professional, helping many professionals and entrepreneurs make simple adjustments to healthier, happier, and energetic lives.

During his most successful year in sales, he had the same fast-paced lifestyle as we Barbers do, eating on the run, and gaining a lot of weight and health conditions which resulted in his next year being his least productive. As he began to learn about health and how foods work in our bodies, he turned his life completely around and now helps business professionals do the same.

You can reach Dan and learn about his programs at https://challengeaccepted.io

You can also contact him at (509) 435-2633 or info@challengeaccepted.io

It takes a lot of work, yet my Google listing brings in more customers than my Instagram.

I am very excited about this episode...it has taken a long time to make it happen...

• Why Google is so important
• The most important parts of Google for Barbers
• The one section which makes a big impact (spoiler alert: it's the section that most businesses fail hard at!)

Michael Morse is the man who got my Google restored when Google had removed my listing.

He. got. my. Google. restored.

That is a very heavyweight accomplishment.

Have you ever searched online and wondered "Why do those businesses show up at the top of the map and I don't?" Michael helps small businesses uncover the mysteries surrounding how Google, Facebook, Instagram, and Yelp all work.

Michael Morse is the Sales Team Manager for the Georgia market. Primarily working in Atlanta, GA. A rare Atlanta native, he graduated from the University of Georgia with a degree in Journalism and went on to write for a local newspaper for 3 years before heading back to college for a master’s degree in Sports Administration at Georgia State. He began his career in sales shortly after and has not looked back after working with a sports marketing and advertising firm. During that time, he learned about direct sales and made lasting relationships with other coworkers that led him to an opportunity with RevLocal, a Digital Marketing Agency in 2015.

Eight years later, Michael continues to meet with small business owners and share the importance of digital marketing strategy for the long-term success of any small business.

You can reach Michael at 770-815-2867 , at his website: https://www.revlocal.com/about-us/consultants/michael-morse or by email at mmorse@revlocal.com