In this episode of the - Be Best You - podcast, Coach Hughes speaks with Jennifer Wallace, a bestselling author and founder of the Mattering Institute. Her book, *Never Enough*, addresses feelings of inadequacy in young people and the pressure to prove their worth. Her upcoming book, releasing in 2026, will focus on “mattering” — the need to feel valued and contribute to one's community.

They discuss how the lack of mattering causes anxiety, depression, and low self-esteem in both youth and adults, particularly in competitive environments. Research shows that affluent, high-achieving youth are two to six times more likely to experience mental health issues because they base their self-worth on achievements rather than intrinsic value.

Jennifer emphasizes the importance of intrinsic values like kindness and personal growth. She introduces the “SAID” framework (Significant, Appreciated, Invested in, Depended on) as a way to foster a culture of mattering, which can help reduce burnout.

This episode features a rich and heartfelt conversation between Coach John Hughes and Charlie Morrison, the new COO of Jersey Mike’s, alongside insights from Patrick Lencioni, a renowned author and expert on organizational health and team dynamics. The dialogue centers on leadership, trust, vulnerability, and culture within organizations, with a particular focus on how these elements shape high-performing teams and foster personal growth within a business environment.

I'm excited to finally have the opportunity to chat with customer experience expert Dan Gingiss.

In our conversation, we explore the vital role that customer experience plays in today's business landscape. Dan's insightful book, *The Experience Maker*, serves as an excellent guide for anyone looking to create unforgettable customer interactions that set their business apart. This book is truly a treasure for those eager to enhance their strategies and make a unique mark in their industry.

During our podcast, Dan passionately emphasizes that customer experience isn’t just a part of marketing—it’s a powerful marketing tool in its own right! His valuable insights provide a fantastic blueprint for building loyalty and achieving success through extraordinary customer experiences.

Join us as we uncover how to cultivate meaningful connections that will drive your business forward!

To learn more about Dan visit www.dangingiss.com