| BUSINESS | Marché espagnol ≠ marché français : s’adapter vite, bien, durable
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| BUSINESS | Marché espagnol ≠ marché français : s’adapter vite, bien, durable
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About this listen
Ouvrir un pays quand la marque n’est pas encore connue...
Depuis Barcelone, Clément Pauly, Senior Business Development Manager partage avec Clara Guérin, le retour d’expérience du lancement d’ABYLSEN Espagne : partir d’une feuille blanche, multiplier les rencontres pour comprendre le marché, s’adapter aux codes locaux (langue, contrats, tempo), (re)construire l’équipe par alignement, et focaliser la valeur sur trois verticales : Énergie, Automobile et Digital.
Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
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