Aviation Marketing Hangar Flying cover art

Aviation Marketing Hangar Flying

Aviation Marketing Hangar Flying

By: Paula Williams
Listen for free

About this listen

 Advice, commentary and fun for sales and marketing professionals in the aviation industry. Contact us at paula@aviationbusinessconsultants.com with show ideas.Copyright ABCI 2022 Economics Marketing Marketing & Sales
Episodes
  • Aviation Sales and Marketing Book Club Discussion – The Revenue Zone – B2B Sales, Marketing and Predictable Revenue Growth

    Aviation Sales and Marketing Book Club Discussion – The Revenue Zone – B2B Sales, Marketing and Predictable Revenue Growth
    Oct 24 2025
    In this insightful book club session, the ABCI team is joined by clients Ben Neivert of DBT Aero, Chris Vidales of MagJet and Ericka Essington of Air Nurses take a dive deep into The Revenue Zone by Tom Burton—a modern playbook for B2B sales and marketing that challenges traditional funnels and focuses on guiding [...]
    Show More Show Less
    59 mins
  • Recorded Live – Aviation Marketing – Disaster Recovery Workshop

    Recorded Live – Aviation Marketing – Disaster Recovery Workshop
    Oct 12 2025
    From hangar fires to cyberattacks to PR nightmares—every aviation company will face a crisis at some point. This workshop from ABCI breaks down how to prepare, respond, and recover without losing your business or your reputation. Join me (Paula Williams) and the ABCI team plus Ericka Essington of ‪@AirNurses‬ as we walk through real [...]
    Show More Show Less
    54 mins
  • Book Club – Unconscious Branding by Douglas Van Praet

    Book Club – Unconscious Branding by Douglas Van Praet
    Sep 26 2025
    In this thought-provoking book club session, the team dives into Unconscious Branding by Douglas Van Praet—a marketing book that challenges the 100-year-old AIDA model (Attention, Interest, Desire, Action) and proposes a more modern, emotional, and behavior-driven seven-step process. From pattern interruption to shifting brand associations, the group explores how to apply these concepts to [...]
    Show More Show Less
    1 hr
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.