Authentic RTDs Built on Live Music Roots 🎸🍹✨ Interview with Ruby Honerkamp
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This week 📢I talk🎙️with Ruby Honerkamp Founder and Co-CEO of Talkhouse Encore created in honor of the iconic Hamptons venue, Stephen Talkhouse! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁
Ruby Honerkamp talks TalkHouse Encore 🍊🍸 RTDs, real tequila, vodka, & legacy bar roots in the Hamptons 🎤🎶 A brand built on taste, data, & community ❤️🔥
Ruby grew up in the music venue and shares a story of wearing her best dress for Sting as a kid. Her parents founded and manage the venue. Created out of a way to pivot from COVID "Talkhouse Encore" was born. It honors the top drinks requested at the bar and is made with fresh ingredients.
🎤 From the stage to the shelf! Ruby Honerkamp, Founder of TalkHouse Encore, brings the soul of an iconic East Hampton live music venue into every can. These tequila & vodka RTDs are no boardroom – they’re grassroots, authentic, and crushable. Ruby shares the startup journey, operational smarts (hello KPIs), flavor formulation secrets, and the hustle of scaling without selling out.
💡 Top Takeaways:
- Built on heritage, not hype
- Tequila & vodka-based RTDs with real fruit juice
- Flavor-first, calorie-smart
- Strong local focus > chasing every market
- CRM-driven growth & velocity KPIs
- Distribution done right: beer-style mindset
- Authentic storytelling builds sub-communities
- Howard Stern & Metallica fans approved 🎸🎧
NOW ON YOUTUBE!!! Thank you for Listening! Join us on Facebook, Instagram or Twitter!
Host Jessie Ott's Profile on LinkedIn