Are Paid Ads Legit? The Truth About Digital Marketing in 2025
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Are Paid Ads Legit? The Truth About Digital Marketing in 2025
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About this listen
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Are ads worth it?
In this episode of the Authentic Media Podcast, Danielle J. Martin sits down with Alissa Menke of Cohort Digital to unpack the real benefits of running paid ads.
From Facebook and LinkedIn to YouTube and Google search, Alissa explains how ads can guarantee visibility, provide data you can actually use, and help you grow without wasting your energy on aimless posting.
You’ll learn:
- Why paid ads beat guesswork every time
- The difference between awareness campaigns vs. conversion campaigns
- How to decide if your business is ready for ads
- The organic + paid strategy that actually works
If you’ve ever wondered how to take your content further and put it in front of the right people, this episode is for you.
#PaidAds #AuthenticMediaPodcast #MarketingStrategy
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