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App Marketing by App Masters

App Marketing by App Masters

By: Steve Young
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Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.Steve Young Economics Marketing Marketing & Sales
Episodes
  • App Marketing On A Budget: My Proven $0 To $10k Strategy
    Aug 19 2025

    Want to grow your app without burning cash? 💸

    In this video, I’m revealing six powerful app marketing strategies that have helped indie developers and startups drive tens of thousands of downloads, all on a limited or zero budget.

    These are the exact tactics we’ve used to take apps from a few hundred downloads a month to six-figure app businesses, without relying on massive ad spends.

    You’ll learn:

    ✅ How to use App Store Optimization (ASO) to drive free, high-intent downloads

    ✅ The “Lifetime Free Offer” growth hack for instant traction & reviews

    ✅ Localization tricks that open up whole new markets overnight

    ✅ How to use Apple Search Ads & Meta Ads efficiently (even with $10/day)

    ✅ Why focusing on the right keywords can make or break your launch

    ✅ The simple math formula that keeps your app business profitable

    Whether you’re launching your first app or trying to revive a stalled product, these budget-friendly app marketing strategies can help you scale faster without overspending.

    📌 Work with us: https://appmasters.com

    📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

    *********************************************

    SPONSORS

    Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

    web2wave eliminates the complexity with their innovative all-in-one platform

    ✅ AI funnel generator

    ✅ powerful drag-and-drop quiz builder✅ streamlined payments

    ✅ comprehensive analytics

    ✅ smart A/B testing

    ✅ and more

    Launch high-performing web2app funnels in days, not months.

    Visit https://web2wave.com/ to create your web2app funnel for free.

    *********************************************

    Apps are shifting billions. Timing is everything. iOS users are your VIPs.

    If you're in e-commerce and still running last year's playbook, you're already behind.

    The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

    Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************

    Show More Show Less
    23 mins
  • App Marketing On A Budget: My Proven $0 To $10k Strategy
    Aug 19 2025

    Want to grow your app without burning cash? 💸

    In this video, I’m revealing six powerful app marketing strategies that have helped indie developers and startups drive tens of thousands of downloads, all on a limited or zero budget.

    These are the exact tactics we’ve used to take apps from a few hundred downloads a month to six-figure app businesses, without relying on massive ad spends.

    You’ll learn:

    ✅ How to use App Store Optimization (ASO) to drive free, high-intent downloads

    ✅ The “Lifetime Free Offer” growth hack for instant traction & reviews

    ✅ Localization tricks that open up whole new markets overnight

    ✅ How to use Apple Search Ads & Meta Ads efficiently (even with $10/day)

    ✅ Why focusing on the right keywords can make or break your launch

    ✅ The simple math formula that keeps your app business profitable

    Whether you’re launching your first app or trying to revive a stalled product, these budget-friendly app marketing strategies can help you scale faster without overspending.

    📌 Work with us: https://appmasters.com

    📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

    *********************************************

    SPONSORS

    Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

    web2wave eliminates the complexity with their innovative all-in-one platform

    ✅ AI funnel generator

    ✅ powerful drag-and-drop quiz builder✅ streamlined payments

    ✅ comprehensive analytics

    ✅ smart A/B testing

    ✅ and more

    Launch high-performing web2app funnels in days, not months.

    Visit https://web2wave.com/ to create your web2app funnel for free.

    *********************************************

    Apps are shifting billions. Timing is everything. iOS users are your VIPs.

    If you're in e-commerce and still running last year's playbook, you're already behind.

    The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

    Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************

    Show More Show Less
    25 mins
  • App Marketing Done Right with Steve P. Young
    Aug 16 2025

    We just wrapped up another exciting round of the popular ‘Ask Me Anything’ session with Steve P. Young! 🎙️

    From monetization and paid ads to scaling your app business — no topic was off-limits.

    If you missed it live, catch the full conversation on our podcast and get all the valuable insights.

    Learn More:

    Want expert guidance to grow your app?

    Book a quick call with App Masters:

    https://appmasters.com/contact-us/

    Indie App Santa: https://www.indieappsanta.com

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

    - Emotionally resonant, human-like videos

    - Perfect for app demos, testimonials, and paid social creatives

    - Built for speed, built to convert

    Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

    Try it now: https://www.arcads.ai/?comet_custom=appmasters

    *********************************************

    Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

    web2wave eliminates the complexity with their innovative all-in-one platform

    ✅ AI funnel generator

    ✅ powerful drag-and-drop quiz builder✅ streamlined payments

    ✅ comprehensive analytics

    ✅ smart A/B testing

    ✅ and more

    Launch high-performing web2app funnels in days, not months.

    Visit https://web2wave.com/ to create your web2app funnel for free.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************

    Show More Show Less
    1 hr and 7 mins
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