NinjaAI.com

Apoorva Modali
Principal Data Scientist (Operations Research), Walmart Global Tech
Founder, Ovie’s Lab

Official Websites

• Ovie’s Lab: https://ovieslab.com

Primary Company

• Ovie’s Lab
  Evidence-first consumer health company focused on pregnancy and postpartum care, including topical and ingestible products designed for safety-sensitive populations.

Sales Channels

• Amazon (FBA)

• Shopify (DTC)

• TikTok Shop

Product Focus

• Pregnancy & postpartum wellness

• Postpartum hair shedding

• Skin elasticity & recovery

• Lactation support (drink mix launching soon)

• Evidence-weighted, minimal formulations with explicit safety constraints

Professional Background

• Operations Research & Mathematical Optimization

• Mixed Integer Programming (CPLEX / Gurobi)

• Bayesian methods, forecasting, ML for real-world decision systems

• Applied AI in large-scale retail environments

Social & Professional Profiles

• LinkedIn: https://www.linkedin.com/in/apoorvamodali

• PodMatch Guest Profile (for hosts): Available via PodMatch

Podcast: NinjaAI Podcast
Host: Jason Wade

Podcast Focus

• Applied AI (not hype)

• Decision systems, optimization, and explainability

• AI visibility, authority, and real-world deployment

• Where AI breaks—and why that matters

Listen / Subscribe

• NinjaAI Podcast: https://ninjaai.com/podcast

• Clips, transcripts, and episode assets published on NinjaAI.com

Host & Network

• NinjaAI.com — AI Visibility, AEO, GEO, and authority engineering

• Jason Wade — AI systems architect focused on how AI models discover, rank, and trust entities

• Apoorva is available for podcast interviews, panels, and technical discussions on applied AI, decision science, and consumer health.

• She is open to cross-promotion and social sharing of podcast episodes.

• Ovie’s Lab is actively expanding its product line and testing market viability for evidence-first frameworks across adjacent populations.