Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships cover art

Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships

Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships

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 Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships, joins Barbara Kahn and Dr. Americus Reed, II to share how the brand’s Superstar campaign celebrates the shoe’s evolution from sport innovation to cultural icon, while highlighting Adidas’ focus on authenticity, collaboration, and global brand storytelling.

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