An entrepreneur, coach, and cancer survivor whose life has been shaped by both tragedy and transformation, Ricardo Viso. cover art

An entrepreneur, coach, and cancer survivor whose life has been shaped by both tragedy and transformation, Ricardo Viso.

An entrepreneur, coach, and cancer survivor whose life has been shaped by both tragedy and transformation, Ricardo Viso.

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Ricardo Viso is a resilience coach, speaker, and founder of the Joyful Living Lounge, a platform dedicated to helping people cultivate more joy in their daily lives. Born in Denver and raised in Mexico, Viso’s life took a transformative turn after the loss of his mother at age 10, and again decades later with a cancer diagnosis. Instead of surrendering to fear, he chose to reframe his challenges into opportunities for meaning and growth.

A former executive in retail and e-commerce, Viso now focuses on emotional well-being, mindset, and intentional living. He developed the R.I.C. method—Recognize, Identify, Consciously create joy—and promotes a practical, flexible approach to wellness.

Viso also co-leads two wellness startups: Wildflow, a fitness platform for men over 45, and a restaurant industry wellness app aimed at supporting underserved workers. Through coaching, workshops, and storytelling, Ricardo empowers others to embrace joy, presence, and purpose—even in the face of adversity.

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