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Alumless

Alumless

By: Chris Marshall Advancement Consulting
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About this listen

Alumless is a bi-weekly talk show produced by Chris Marshall Advancement Consulting. In each episode, host and Vice President Ryan Catherwood and CMAC Founder and CEO Chris Marshall discuss the latest issues facing alumni and donor engagement professionals working in higher education. Listeners of Alumless will hear topics discussed such as strategic planning, engagement metrics, volunteer management, marketing and communications, donor experience design, and the latest and greatest advancement technology. The Alumless podcast is an extended version of the live broadcast published on LinkedIn and Youtube every other Friday.© 2026 Copyright 2022 All rights reserved.
Episodes
  • Evaluating the independent alumni association model with Janet Kinard
    Jan 30 2026

    At a time when many universities are moving toward fully integrated advancement models, other successful structures exist, like the one at Georgia Tech. On this episode of Alumless, Ryan and Chris are joined by Janet Kinard, Vice President for Engagement at the Georgia Tech Alumni Association, to explore how an independent, alumni-led association can thrive alongside a separate foundation and development office.

    Janet walks listeners through Georgia Tech’s distinctive engagement structure and the systems that keep multiple entities aligned around shared goals. The conversation examines common misconceptions about independent associations, how leadership teams manage inevitable tensions between engagement and fundraising, and why collaboration remains central to long-term success.

    In the bonus segment, Janet shares how the Alumni Association serves as a two-way door between alumni and campus and why Georgia Tech continues to outperform national averages in alumni engagement. She also reflects on how data and CASE AEM metrics guide planning and decision-making, and what other institutions should consider before moving toward a fully integrated model.

    This episode of Alumless is made possible by our season sponsors Protopia, AlumniQ, and Givzey.

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    57 mins
  • Alumless Takes on End of Year Giving with Ashley Watts
    Jan 23 2026

    For this week's episode of Alumless Takes, Ryan is joined by Ashley Watts, the Director of Annual Giving at Georgia State University, who shares insights from the busy end-of-year giving season. She discusses the lessons learned from video appeals, the importance of intentional messaging, and the role of data in enhancing fundraising strategies. Ashley emphasizes the need for collaboration and adding value to colleagues across campus, while also recommending resources for professional growth.

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    17 mins
  • Alumni identity and journey-based engagement with Jay Dillon
    Jan 16 2026

    Alumni engagement strategies are evolving beyond events and programs toward something more profound: identity, psychology, and intentional journeys. In this episode of Alumless, Ryan and Chris are joined by Jay Le Roux Dillon, Ed.D., Chief Alumni Officer at the University of California, Berkeley, for a conversation on how institutions can design engagement experiences that reflect how alumni actually see themselves and choose to stay connected.

    Jay shares the origins of his Alumni Identity work and explains how social science, data, and human behavior shape his approach to alumni engagement at Cal. The discussion explores what it means to align teams around journeys rather than standalone programs and the role data and metrics play in validating this work.

    In the bonus segment, Jay reflects on lessons learned from innovation and the balance between tradition and experimentation. We explore the importance of the data layer in creating meaningful on-ramps to engagement, and where alumni engagement strategies are headed over the next five years.

    This episode of Alumless is made possible by our season sponsors Protopia, AlumnIQ, and Givzey.

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    59 mins
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