
Age and Life Cycle: Understanding Key Stages to Target Your Audience
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About this listen
Every consumer goes through different life stages that influence their buying decisions. These stages are associated with specific needs, values, and behaviors. As a marketer, understanding where your audience is in their life cycle is essential to creating campaigns that resonate with them. This article explores the different stages of consumers’ lives, from Generation Y to Zoomers, and explains how to adapt your marketing messages for each group. 🔎 Read more on thebrainmarketer.com
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.