Advertising trends #3 | Retail media e a construção de grandes marcas
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Advertising trends #3 | Retail media e a construção de grandes marcas
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About this listen
Eric Matos, head de sales do americanas advertising, e Anelise Righi, gerente sênior de channel marketing da Samsung, debatem o uso do retail media como peça-chave de campanhas de branding.
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