In this solo episode Rob Brown explores the major podcast trends shaping 2025 and why they matter for busy accounting professionals. With more shows, noise and content than ever, the winners are not just the loudest, they are the smartest. Rob breaks down what to listen for, why AIP leads the pack and how the right podcast can build your credibility and strategic value inside and outside your firm. This is your roadmap to smarter listening, sharper insight and more influence.

Key Takeaways

• Podcasts are more powerful than ever for building leadership and visibility
• The most successful shows in 2025 are short, sharp and community-driven
• Leaders are choosing podcasts with more intention and strategy
• Video is now critical for discoverability and impact
• Accounting professionals crave practical advice and relevant stories
• Listening habits are shifting toward shorter content and background consumption
• AIP positions itself as a top-tier show for strategic accounting professionals

You can check out the video version of this with visuals and graphics here on YouTube:

https://youtu.be/r8S_aR7BnK4

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The Accounting Influencers Podcast, hosted by Rob Brown, is one of the world's leading shows for accounting leaders, professionals, finance specialists, software vendors, tech providers and influencers.

Thanks to our sponsors:

ADVANCETRACK OUTSOURCING. Transform your accounting firm with AdvanceTrack. Our top-tier offshoring solutions free your team from mundane tasks, allowing you to focus on growth and client engagement. Experience seamless scalability and expert support. Visit advancetrack.com and elevate your practice today. https://www.advancetrack.com

If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.

https://www.linkedin.com/in/therobbrown

You can also check out all shows on the Accounting Influencers YouTube Channel:

https://bit.ly/AI-youtube

Grads aren’t ready for the world of work. Schools aren’t helping. And accounting firms are paying the price.

In this solo episode, Rob Brown breaks down the skills crisis facing employers, especially accounting firms. Why are so many graduates, interns and junior hires entering the workforce unprepared? What’s going wrong in the education system? And what can firm leaders do about it?

Rob explores the mismatch between academic learning and real-world performance, and lays out concrete strategies for firms to build better talent pipelines from the inside out.

Whether you're hiring your next intern or building your future partner team, this episode will make you rethink your assumptions and give you tools to build real talent.

Key Takeaways:

-Only 11% of leaders think grads are ready for work

-Soft skills matter more than technical knowledge at junior levels

-Schools prioritise exams, not workplace performance

-Career guidance in schools is outdated and ineffective

-Firms must stop assuming education will develop soft skills

-Better onboarding, mentoring, and training is critical

The Accounting Influencers Podcast, hosted by Rob Brown, is one of the world's leading shows for accounting leaders, professionals, finance specialists, software vendors, tech providers and influencers.

Thanks to our sponsors:

ADVANCETRACK OUTSOURCING. Transform your accounting firm with AdvanceTrack. Our top-tier offshoring solutions free your team from mundane tasks, allowing you to focus on growth and client engagement. Experience seamless scalability and expert support. Visit advancetrack.com and elevate your practice today. https://www.advancetrack.com

ACCOUNTEX. Bringing the accounting world together with UK and international events for the accounting and tech world. https://www.accountex.co.uk

If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.

https://www.linkedin.com/in/therobbrown

You can also check out all shows on the Accounting Influencers YouTube Channel:

https://bit.ly/AI-youtube

Gen Z has entered the accounting profession — and they’re calling time on toxic leadership. In this episode, Rob Brown outlines the five most damaging behaviours driving young talent away from firms. From micromanagement to presenteeism, he explains why these outdated habits are no longer tolerated, and what leaders must do to retain the future of the profession.

Key Takeaways:

-Toxic behaviours are a firm’s biggest risk

-Gen Z won’t wait around for change — they’ll leave

-Culture must prioritise trust, feedback and transparency

-Partners need leadership training, not just technical skills

The Accounting Influencers Podcast, hosted by Rob Brown, is one of the world's leading shows for accounting leaders, professionals, finance specialists, software vendors, tech providers and influencers.

Thanks to our sponsors:

ADVANCETRACK OUTSOURCING. Transform your accounting firm with AdvanceTrack. Our top-tier offshoring solutions free your team from mundane tasks, allowing you to focus on growth and client engagement. Experience seamless scalability and expert support. Visit advancetrack.com and elevate your practice today. https://www.advancetrack.com

ACCOUNTEX. Bringing the accounting world together with UK and international events for the accounting and tech world. https://www.accountex.co.uk

If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.

https://www.linkedin.com/in/therobbrown

You can also check out all shows on the Accounting Influencers YouTube Channel:

https://bit.ly/AI-youtube