AI Made Human: Using Notebook LM for Market Research
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AI Made Human: Using Notebook LM for Market Research
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About this listen
Market research doesn’t need to be complicated — it needs to be clear, intentional, and grounded in real information.
In this episode, we explore how Notebook LM, Google’s AI-powered research tool, can be used as a private thinking partner to analyze your own materials and uncover meaningful insights about your market. Instead of relying on assumptions or generic advice, you’ll learn how to upload your website copy, reviews, notes, and content to identify patterns in language, recurring problems, trust signals, and messaging gaps.
This lesson is part of AI Made Human, a series focused on using AI in a way that supports clarity, confidence, and better decision-making — without removing the human judgment that builds trust. You’ll walk away with a clearer understanding of what your audience responds to and how to use that insight to guide content, messaging, and strategy moving forward.
This episode pairs with a Market Clarity Worksheet designed to help you apply everything you learn in a practical, step-by-step way.