90: A Review of 2025 (Income Sources, Wins and Losses) cover art

90: A Review of 2025 (Income Sources, Wins and Losses)

90: A Review of 2025 (Income Sources, Wins and Losses)

Listen for free

View show details

About this listen

Helpful Links:

Design Your Year- Jan 12th 9am

Marketing Membership - $35/mo

One-On-One Marketing Help

I review the wins and pivots that made 2025 calmer and more profitable, from replacing road-heavy sessions with local work to running real six-week marketing tests. I share how booking paths, email, and simpler websites landed more clients while ditching engagement pods protected creative focus for family photographers I help.

• shifting from travel-heavy sessions to local demand
• adding senior sessions to raise effective hourly rate
• refining styling guidance and minimizing navy
• committing to six-week marketing tests
• building booking paths for social, email and ads
• simplifying websites and enabling easier booking
• elevating email as a high-trust channel
• using Instagram for local SEO and broadcast
• cross-posting to TikTok with narrative content
• navigating Facebook ads with creative-led targeting
• choosing one offer and one path to grow faster
• replacing engagement pods with real local community
• setting income goals and sharing honest money talk

If you want one-on-one help, snag one a mentoring session. They’re $600 for three calls for the marketing membership students. And if you’re not in the membership, it’s $750 if you're not.

My Instagram + My Membership

No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.