8: Incorporate partnerships.
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8: Incorporate partnerships.
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About this listen
Stop trying to do it alone. Who is your ideal partner? In this episode, communication strategist Jen Lee dives into the world of partnerships. From the labs at Harvard to the feed of a TikTok influencer, Jen explores how to find the people who are already talking to the audience you want to reach.
Key Takeaways:
- The Research Phase: How to find partners with shared values and "adjacent" audiences.
- The Missing Link: Identifying the skills or platforms you lack and finding a partner who has them.
- The Power of the Panel: Using Zoom calls and small-scale meetings to spark large-scale change.
Build community. Broaden your reach. Get your message out—together.
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