7 Lessons Realtors Can Learn from Alex Hormozi’s $100M Book Launch
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7 Lessons Realtors Can Learn from Alex Hormozi’s $100M Book Launch
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About this listen
In this episode, I break down the incredible launch of Alex Hormozi’s new book, $100M Money Models, and share the 7 key lessons every real estate professional can apply right now.
While most people focused on the message (and yes, it was powerful), I paid attention to the strategy. From promoting early and consistently, to leveraging long-form webinars, to building trust through proof and community — these are the moves that made Hormozi’s launch a massive success.
Here’s what you’ll discover in this episode:
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Why promoting early and often is critical to creating buzz.
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How long-form webinars can build authority and trust.
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The power of proof — using stories, testimonials, and results.
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The role of consistent content in building audience reach.
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How tiered offers can increase perceived value.
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Subtle but powerful presentation techniques that close deals.
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Why giving value first creates long-term community and trust.
If you’re serious about leveling up your marketing, attracting more leads, and becoming the go-to authority in your market, this episode is for you.