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5: Your capacity is a key variable.

5: Your capacity is a key variable.

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Can you actually sustain your big idea? Host Jen Lee dives into the often-overlooked variable of capacity. From the "60-minute podcast" to the hidden cost of generative energy, Jen explores how to match your message to your available resources. Whether you have a massive budget or a tiny time-window, learn how to choose the right mode (video, text, or audio) to ensure your message gets out without causing burnout.

Inside this episode:

  • Defining your "sidecar" project.
  • The difference between literal minutes and mental bandwidth.
  • Why "constraints" are actually a creative’s best friend.
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