
#5 - Do you know your audience?
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About this listen
In today's episode, Matt explores knowing who your audience really are, and why it has a huge impact on your business and sales.
He walks through the ways you can build a robust client avatar, and how you can use this to attract a flow of ideal leads into your business.
Matt also talks about how even some of the most successful businesses can get it wrong, when they don't clearly define who their audience are.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.