#429: How This Gym Hit $321K/Month Using Retention (Not More Marketing)
Failed to add items
Add to basket failed.
Add to Wish List failed.
Remove from Wish List failed.
Follow podcast failed
Unfollow podcast failed
#429: How This Gym Hit $321K/Month Using Retention (Not More Marketing)
-
Narrated by:
-
By:
About this listen
Most gym owners think they have a marketing problem. What they actually have… is a retention problem.
In this episode of Behind Gym Doors, Mike sits down with Kim and Dave to break down the systems, mindset, and relationship-driven approach that helped their gym reach record-breaking growth, including a $321K month and multiple record months throughout the year. Instead of constantly chasing new leads or switching marketing strategies, they focused on building a business that compounds through strong retention, deep member relationships, and consistent operational systems.
We dive into what most gym owners misunderstand about growth, why retention is often the hidden driver behind revenue expansion, how marketing and retention must work together, and what it actually takes to create predictable momentum inside your business. If you feel like you're always trying to "fix marketing" but growth still feels unstable, this episode will completely change how you think about scaling.
Want help applying this to your gym? See how we help gym owners grow profitably without chasing more leads. DM "GSD" to @GSDGyms on Instagram.