4.16 Marketing for Movies w/ CEO of ONNI Creative, GEONNI SIGL cover art

4.16 Marketing for Movies w/ CEO of ONNI Creative, GEONNI SIGL

4.16 Marketing for Movies w/ CEO of ONNI Creative, GEONNI SIGL

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 In this episode we delve into the importance of going to the theatre and experiencing a movie as a community. But in this age of couch culture how does that happen? How do people muster enough will power to leave the comfort of their homes, to go and enjoy a movie at the theatre? GEONNI SIGL, CEO of ONNI Creative has the answers. From starting in marketing in Vegas, to a career in Production Design, to creating the WICKED popcorn buckets!! Geonni walks us through how she got started in the industry, and her passion behind creating her own business to help movies, cinemas, and Women and People of Color in the industry thrive. Some of our fav topics covered in this episode include:- Pivoting from consumer marketing to theatrical marketing- The logistics of starting your own company- The magic of going to the movies as a collective vs. couch culture- The importance of local independently owned theaters to their community and the economy- The secret behind why theaters have to strategize what they play and how that affects new releases and marketing- The newest trend for screenwriters - How her production design background feeds into her custom marketing campaigns for a movie- Advocating for Women and BIPOC people in this industry by having a robust internship program that truly cultivates their career and knowledge- The importance of mentorship in creating a more diverse industry- How to apply for ONNI Creatives internship program - Her best admin trick for success and to avoid burnout as a CEO- Being on the board of Women in Exhibition, which helps support women who work in cinemaWe have one more OLD GIRLS special episode which will round out our 4th season next Monday! So we are thrilled that we are closing out the last guest episode of this season with such an accomplished, admirable, and all around wonderful person, GEONNI. Below are some links we referenced in the ep for you to follow... and speaking of following, don't forget to FOLLOW THIS PODCAST, RATE & REVIEW. We are coming back next year with SEASON 5 and want you to know the second that first episode drops!! GEONNI SIGL on IGONNI Creative on LinkedInONNI Creative on IGEmail for internship application questions: hello@ONNICreative.xyzWomen In Exhibition on IGUnicorn Movie Club on IG If you're looking for some holiday recommendations for the creative in your life, or what ideas to send loved ones for you, check out our suggestion list on the Shop page of our ⁠⁠⁠Linktr.ee⁠⁠⁠:⁠⁠⁠https://linktr.ee/oldgirlsentertainment⁠⁠Don't forget we have more exclusive content over on our Patreon, so if you want a gift to give yourself, our subscription plans are as little as $1 and $4 a month!! Visit ⁠patreon.com/oldgirlsentertainment⁠ to check it out :)Until next Monday...go GET SET!!!Love & Light, (iykyk)Your ⁠⁠⁠Old Girls⁠⁠⁠,Jessica Payne ⁠⁠⁠@jesschristeen11⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Monique Schwaneman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @moniqueschwaneman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
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