322: BTS of an evergreen funnel launch from scratch
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322: BTS of an evergreen funnel launch from scratch
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About this listen
In this episode, I share the behind-the-scenes journey of launching my new evergreen course, Welcome to Adulting, which aims to equip teenagers with essential life skills.
I discuss the challenges I faced during the seven-week creation process and the importance of marketing strategies, including the use of video sales letters and Deadline Funnel for urgency.
If you've thought about running a low cost evergreen funnel or you already do and want to refine it, this episode is for you.
Episode Resources:
Her Empire Builder Waitlist: https://www.herempirebuilder.com/join
Join the free coaching week with Tina: https://www.herempirebuilder.com/tinaweek
Instagram: https://www.instagram.com/tina_tower/
Deadline Funnel Software: https://www.deadlinefunnel.com/?via=tina-tower
Check out Welcome To Adulting: https://www.welcometoadulting.co/
Key moments:
00:00 Introduction to Her Empire Builder
02:08 Focus on Low-Cost Offers
03:53 Inspiration Behind Adulting Course
07:56 Creating the Course
09:43 Filming Challenges
11:44 Target Audience Differences
14:50 Initial Launch Experience
23:36 Sales Goals and Progress