Starting the new year with strong commercial real estate momentum is not something you need to leave to chance. In episode 251 of Commercial Real Estate Leadership, Darren Krakowiak breaks down a simple and highly effective process called The New Year Stack of Leads, designed to help principals and agents create immediate activity in their first week back in January.

Instead of returning from the break feeling sluggish or waiting weeks for momentum to rebuild, this episode shows you how to manufacture it ahead of time. By drafting thoughtful Happy New Year messages before the holidays and scheduling them for your first day back, you set yourself up for inbound inquiries from owners, landlords, and buyers who are ready to talk.

Darren explains how to use the natural etiquette of a New Year greeting to open conversations that matter, create opportunities from existing relationships, and set the tone for a productive start to the new year. He also outlines a simple cadence to follow so those first emails translate into real activity.

What You Will Learn:
🔹 Why New Year messages are an underrated prospecting tool
🔹 How to craft emails that spark real commercial conversations
🔹 A proven follow up cadence to increase response rates
🔹 How principals can prepare their whole team for a strong January

If you want your first week back to be full of opportunity, this episode gives you the template.

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Email hello@cresuccess.co and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/251

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Podcast music sourced from audioblocks.com