24hr Production: A Brand Marketing Podcast cover art

24hr Production: A Brand Marketing Podcast

24hr Production: A Brand Marketing Podcast

By: Gary Chan
Listen for free

Summary

 Welcome to our podcast, where we dive into the world of promotional products, brand marketing, and occasionally, digital marketing. Our hosts, Gary and Melissa, are two experienced industry professionals who are not afraid to discuss all the ins and outs of the promotional market. Together, they offer behind-the-scenes insights, tips and tricks, success stories, and even share failures. Join us as we explore everything related to the industry with their unique angles. Taking you on a journey into the world of brand marketing.

Hosted on Acast. See acast.com/privacy for more information.

Gary Chan Economics Marketing Marketing & Sales
Episodes
  • How It All Started

    How It All Started
    Apr 25 2026

    This year, 2026, we proudly celebrate CREATIVE's 50th anniversary. To honour this milestone, Melissa and Gary are bringing together two senior Promotional Marketing Consultants, Lisa and Monica, to share compelling stories about their journey at CREATIVE.

    **This episode is dedicated to the founder of CREATIVE, Peter Kmech Sr., who, through his relentless effort, transformed his humble beginnings into a thriving business and established significant foundational precedents for the vast promotional product industry we know today.

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    39 mins
  • We Are More ECO Than You Think

    We Are More ECO Than You Think
    Feb 24 2026
    Promotional merchandising is frequently seen as one of the least environmentally friendly forms of marketing. But is this belief truly justified, or is it merely rooted in the idea that tangible products can be discarded and end up in landfills? Melissa and Gary are revisiting the topic of sustainability with data-driven studies to challenge this assumption. They will also explore the impact of the Extended Producer Responsibility Act on end-user products, packaging, product design, and manufacturing of promo merch in Canada.

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    34 mins
  • All The Days that Matters (2026 edition)

    All The Days that Matters (2026 edition)
    Nov 25 2025
    Melissa and Gary sought the creativity of AI to generate a list of excuses for running promotional marketing projects each month in 2026. They compared these ideas with their own, identifying the differences and similarities. With unique and unusual dates revealed that could ignite exciting promotions, this episode is not to be missed!

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    34 mins
adbl_web_anon_alc_button_suppression_c
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.