Welcome to Point Zero One – Hosted by Allen Fu. This podcast is about real stories, real strategies, and real results. No fluff—just insights from the best in the game.

In this episode, we sit down with Joyce Wong, the powerhouse founder behind Char Cosmetics, who built a $10 million beauty brand in just two years. Joyce opens up about her personal journey — from growing up in a strict household and facing an abusive father, to finding strength through adversity and turning her pain into purpose.

We dive deep into how she created a bold and authentic brand that disrupted the beauty industry, her approach to product innovation, and how she built a winning retail strategy that scaled Char Cosmetics to millions.

💡 What You’ll Learn in This Episode: ✅ How Joyce turned her toughest challenges into fuel for success ✅ The secrets behind scaling Char Cosmetics to $10M in two years ✅ How to build a product that actually stands out in a crowded market ✅ The mindset shifts needed to grow as a founder and leader ✅ What it takes to create a brand that empowers and inspires others

🔔 Watch now and learn how Joyce Wong built a beauty empire from the ground up — and how you can apply the same principles to your own entrepreneurial journey! 🔔

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Listen To Point Zero One Podcast on:

Spotify: https://open.spotify.com/show/6HoWv69lt1E2DmT1Z1evkM?si=5ef647df42404c41

Apple: https://podcasts.apple.com/us/podcast/point-zero-one-podcast-w-allen-fu/id1814030515

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Make sure to subscribe and keep up to date! We drop new episodes every Wednesday 6pm.

Want to be a guest on the podcast? Apply here:

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Connect with Joyce Wong:

Joyce Wong Instagram: https://www.instagram.com/jwwwwwwwww/

Char Instagram: https://www.instagram.com/char.com.co/

Website: https://char.com.co/