
21 - Yes, You Should Be Duplicating Your Listings. No, It's Not A Bad Thing
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About this listen
In today's episode I’m chatting about how important it is to be duplicating your listings on Etsy!
Things I talk about in this episode:
- A lot of people don’t know that you can duplicate your listings on Etsy
- Your item can be used for lots of different reasons, and lots of different occasions, and may have lots of different uses
- It is impossible to condense all of those reasons, occasions and uses into one single listing
- Duplicate the listing as many times as you need to, and use different keywords
- Duplicate the listing and use different photos and copy too
- Cater for the person who is buying that item as a gift for someone else. What would they use to search for it?
- For example, a locket necklace can be used for Mother’s Day, Valentine’s Day, a birthday gift, a family keepsake or a bereavement gift.
- Dive deep into the occasion and reason of the item, and use keywords to target those people looking for a gift for that occasion
- Consider how different people shop, and what their mindset is like when shopping
- Cater the duplications of your listings to the person who is going to be searching for it.
- Duplications are also fantastic to test things out too! Including what photos work best, what tags work best, what copy works best etc.
Links from the episode:
- Interested in enrolling to the Handmade Bosses Success Academy? - https://www.handmadebosses.com/HBSAenrol
- The 3 Step System To Skyrocket Your Etsy Conversion Rate - https://www.handmadebosses.com/conversion
- The 30 Day to A Kick Butt Etsy Shop Launch Plan - https://www.handmadebosses.com/30days
- Find out more about Steph -
https://www.handmadebosses.com/aboutsteph
Handmade Bosses Socials:
- https://www.facebook.com/groups/handmadebosses
- https://www.instagram.com/handmadebosses/
- https://www.youtube.com/c/HandmadeBosses
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