181: Crafting an Effective Company Logo and Slogan cover art

181: Crafting an Effective Company Logo and Slogan

181: Crafting an Effective Company Logo and Slogan

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Episode Type: Fireside Chat

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I share a simple yet powerful framework and the one question you need to ask to ensure your company name and slogan effectively communicate what you do and who you do it for, attracting your ideal customers and stopping generic confusion in its tracks.

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