Ash is joined by brand and marketing strategist Kaitlyn David for a real, refreshing conversation about building a marketing strategy that actually fits your life (kids, pivots, puppy chaos and all) without lighting yourself on fire in the process.

TOPICS WE EXPLORE:
• The hidden cost of go go go marketing and why it eventually stops working
• How your environment impacts your nervous system and your business
• Why September can be its own kind of energetic chaos for moms
• The difference between aligned marketing and fix it forcing energy
• Recognizing when you're launching from pressure instead of desire
• What happens when your body starts paying the bills for overdoing it
• How to hold steady through uncertainty without spiraling
• Rituals and reminders that help you stay grounded when you dont know whats next
• Why core values create guardrails that protect your energy and your brand
• Using human design to build a marketing strategy that actually fits you
• Permission for fluidity without using it as an excuse
• The difference between discomfort that helps you grow and misalignment that drains you

POINT OF THE EPISODE:
Marketing should not cost you your health, your presence, or your peace. When you build a strategy around your real capacity, your values, and your actual energy, you stop forcing results and start creating sustainable momentum that you can maintain in real life.

MENTIONED:
• Kaitlyn David website
• Instagram: Flourish with Kaitlyn

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MORE ABOUT ASH
I am the definition of duality — I swear like a sailor and break rules like it’s my job, but I also hold incredible space for my clients and work my ass off to help them achieve the success they’re after. But I'm also here for the non-preneur woman, too. My background in counseling gives me a unique perspective on what it means to show up, serve, & create connection for those who feel like they've never belonged before.

LINKS:

• Become the Regulated Woman
• Get emails that feel like your best friend (if your best friend was a therapist and actually told you the truth).
• Use code BB20 to get The Burnout Breakthrough for only $7
• Follow me on IG (dropping in once a quarter for updates & gossip)
• Website: ashmcdonaldmentoring.com

Work with me 1:1

• Therapeutic Mentorship
• Business Therapy (therapy + strategic mentorship)
• ...