#166 | How To Go From Agreement to Action: Real Strategies To Drive Product Uptake
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#166 | How To Go From Agreement to Action: Real Strategies To Drive Product Uptake
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About this listen
You’ve got solid clinical evidence. People say they love your product. But adoption still isn’t happening. Why?
In this episode, Hakeem breaks down key insights from his conversation with Julian Moore on why so many clinically sound MedTech products struggle to gain traction in real-world settings. If you’re a clinician-founder trying to cross the gap between “good product” and “actual uptake,” this episode is your blueprint.
- Discover why adoption is a system wide behaviour change, not just an individual “yes”
- Learn how to identify hidden blockers - including overlooked people in the workflow
- Get tactical: match your strategy to the real barrier, not the one you assumed
Helping clinicians simplify their go-to-market strategy, so they can stop guessing, and turn their working prototypes into international MedTech businesses.
Hit play now to find out how to move from barriers to behaviour change and finally see your evidence turn into adoption.
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This podcast is for clinicians turning medical devices into real businesses, with practical insight on go to market strategy, exporting, and scaling in international MedTech.