
#106: Succeeding at PR & social media in 2025 with Fiona Fraser
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About this listen
Think PR is old-school and social media is the only way to grow your brand in 2025? Not quite.
In this episode, I’m joined by PR consultant Fiona Fraser to unpack how traditional media coverage and social content don’t compete - they complement each other. We dive into why getting featured in the press still matters, how to make those wins work harder on social, and why the best visibility strategies don’t choose sides.
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please leave a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉
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