#089: Make Your Business 1-of-1, Businesses Are Losing Their Identity - Chris Telfer
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About this listen
In this episode, we sit down with Chris Telfer, a small business owner with a bold message for today’s entrepreneurs: your business is losing its identity — and it’s costing you more than you think.
Chris shares his journey of building a truly 1-of-1 business, one that doesn’t follow trends, copy competitors, or blend into the noise. Instead, he breaks down the mindset and practices that helped him carve out a brand that people remember, trust, and stay loyal to.
From the dangers of chasing what everyone else is doing, to the discipline required to stay original in a copy-and-paste world, this episode is a wake-up call for any founder who’s starting to feel like their business is drifting away from its core.
If you’re ready to reclaim your identity, differentiate with intention, and build something unmistakably yours, this conversation with Chris Telfer will hit home.
Tune in — your business depends on it.
EP Guest: Chris Telfer
LinkedIn: https://www.linkedin.com/in/ctelfer/
Website: http://www.enlightentraining.org