016: The Skills That PR Pros Need During Times of Chaos
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About this listen
Sometimes it can feel like chaos is the norm in the PR industry. That seems especially true right now with everything that's going on in the world.
In today's podcast, we're highlighting the skills that PR professionals really need to thrive during times of chaos.
Throughout the episode, we discuss:
- What a "yes and..." mindset is and how to apply it to our professions to help our own careers, the companies we work for and the clients we serve thrive
- The story behind how I created our E.S.P. framework, which serves as the foundation for every training inside our training system for PR professionals
- The skills that most PR pros don't focus on developing, but actually make the biggest difference in our careers
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