01. Chat with Dustin about Product Marketing - becoming a PMM, transitioning into a PMM, skills and qualities, career progression options
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01. Chat with Dustin about Product Marketing - becoming a PMM, transitioning into a PMM, skills and qualities, career progression options
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About this listen
Welcome to Season 1 of the podcast, where I meet with people with interesting, less known, and kind of unconventional professions. In this episode, I am joined by Dustin and we’re going to talk about Product Marketing. We will cover topics on becoming a PMM or transitioning into it from your current role, what makes a good PMM and what career progression options are there.
Books and Resources mentioned:
Product Marketing Alliance https://www.productmarketingalliance.com/
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers, Geoffrey A. Moore
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It, April Dunford
Social links:
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