001, THE PILOT: Media creativity with Matt Mcnamara

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What we cover together

Apple Vision Pro’s advantage over the Oculus Quest
How VR will gently introduce us to The Matrix
Why VR ironically creates opportunities for brands IRL
How to target the “device graph”
Whose jobs in the industry are under immediate threat from AI
How to do e-sports sponsorship
The impact of new media companies on the old-school world of upfront media deals
What the writer’s strike means for advertisers

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https://www.iheart.com/podcast/269-no-room-for-milk-117919788/

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