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Video marketing is the most crucial tool in promoting your brand or product. E-commerce product videos will make you rank higher in search engine results, making it a good strategy to attract customers. It adds personal and professional touches to your brand or product and has the ability to convey a lot of information in a short amount of time.
Every e-commerce retailer should be using video as a part of their marketing strategy. However, the strategy will not work if you don't know how to track your campaign.
Once you've learned to analyze your videos, you can implement these strategies to improve your chances of being searched, and, therefore, increase sales.