Get Your Free Audiobook

Non-member price: $2.13

After 30 days, Audible is $16.45/mo. Cancel anytime.

Publisher's Summary

Ram Nidumolu, the founder and CEO of InnovaStrat, C.K. Prahalad, a professor of Strategy at the University of Michigan, and M.R. Rangaswami, founder of the Corporate Eco Formun, report on how being environmentally-friendly is more than just a corporate social responsibility. It's the road to innovation.

This article was first published in the September 2009 issue of Harvard Business Review.

©2009 by the President and Fellows of Harvard College, All Rights Reserved (P)2009 Audible Inc.

What listeners say about Why Sustainability is Now the Key Driver of Innovation (Harvard Business Review)

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible Australia acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.