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What's in It for Them?
- 9 Genius Networking Principles to Get What You Want by Helping Others Get What They Want
- Narrated by: Joe Polish
- Length: 6 hrs and 6 mins
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Publisher's Summary
WALL STREET JOURNAL BESTSELLER!
When everyone around you is asking What’s in it for me?, Joe Polish—“the most connected person on the planet”—offers one simple question to change the conversation.
There’s no shortage of networking and entrepreneurship advice in books and on social media in today’s world—but it’s harder than ever to know what’s authentic. To make matters worse, taking the wrong advice can result in superficial connections, transactional relationships, and unsatisfying interactions with others without any real rapport.
Fortunately, as entrepreneur and marketer extraordinaire Joe Polish has discovered, there’s a simple (though sometimes not easy) way out that begins with one question: “What’s in it for them?”
In What’s in It for Them?, Polish faces the problem of personal and professional disconnection head-on, offering entrepreneurs a heart- and mind-expanding guide on how to:
- Deepen rapport and connect with others by identifying and reducing their suffering
- Update Dale Carnegie’s insights to win the right friends and influence the right people
- Overcome others’ intimidation tactics to find true appreciation in relationships
- Build character for better results than capabilities can ever give on their own
- Use basic marketing principles to find true love
- Protect your efforts from the “takers” of the world
And much more—all to help the givers of the world thrive in business without neglecting their relationships.
Early in life, Joe Polish’s struggles with trauma and addiction led him to a disconnected life. After getting sober in recovery, he spent years developing his genuine and generous approach to building rapport and transformed from a dead broke carpet cleaner to being dubbed “the most connected person on the planet” for his work with Genius Network, one of the world’s most impactful networking groups for high-achieving entrepreneurs.
After 30 years of putting his own advice into practice, Polish now speaks to audiences all around the world and is surrounded by business leaders and billionaires he calls friends. In What’s in It for Them?, he explains his one-of-a-kind approach to rapport-building he used to get there—and offers a few cautionary tales along the way.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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What listeners say about What's in It for Them?
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Anonymous User
- 10-03-2024
Helping me help my people help more people!
I loved the simple yet profound principles that Joe had distilled in this book to enhance connection! We have never been more connected with technology yet disconnected as human beings and I feel that connection is at the core of great marketing and helping others!
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- Matthias
- 05-01-2023
What an incredible book.
Big fan of the teachings in this book. The master connector giving away all of his tips and tricks to being a great human and an incredible networker. Well worth the read
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- Luke Johnson
- 31-12-2023
A sincere heartfelt display of poor self awareness using focusing on others as a defense against it
An open hearted account from a deeply wounded but apparently extremely successful networking master. His obvious ongoing pain suffuses this book, and in my view, defeats the purpose of much of his advice. He is not a happy man, despite his conventional success. Perhaps he doesn’t care, or doesn’t even know how he sounds.
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1 person found this helpful