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Publisher's Summary

"I know what I should do. I just don't know why I don't do it."

This phrase captures a universal human experience - we can't always get ourselves to do what we know is best for us. In Well Designed Life, you will learn that the solution to this stumbling block resides in coupling two disciplines: brain science and design thinking. Brain and behavior sciences have exploded in recent years. This catalyzes new insights into why we do what we do - and how we can change. Meanwhile, major advances in consumer technology, service industries, and public health are rapidly changing how we live. This boom of innovation has been fueled by a creative approach to solving problems called design thinking. We are living in the age of design - and designers are the new rock stars.

Dr. Kyra Bobinet brings together over 25 years of successfully designing interventions, products, and experiences that change lives - to empower you as the designer of your life. Dr. Bobinet has gathered her top 10 key concepts from psychology, behavior, and neuroscience and shows you how to apply each of them to changing your health, relationships, and well-being. Bobinet insists that the success or failure of changing our lives hinges on both understanding what's going on inside our head, and applying the flexible mindset of a designer.

She writes, "Designing behavior is equal parts art and science. Adopting the mindset of a designer puts you in the driver's seat of making life work. Grounding yourself in the science of how our brain responds helps you design behaviors that work - in real life, for real people. This is 100 percent about you acting on what you always wished you would do. It's about stepping into creative self-direction. You have a choice: design your life or let it design you!"

Infused with relatable narratives that are at once witty and gripping, professional and personal, Bobinet takes you on a journey through the origins of your behavior and the keys to a well-designed life!

©2015 Kyra Bobinet (P)2016 Kyra Bobinet

What members say

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feel like I've heard it all before

I enjoyed aspects of it. it ties research from several other books I've read together and explores them in greater detail. so I give it points for that.

2 of 2 people found this review helpful

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Excellent

I enjoyed from start to finish. very thought provoking. The information was based on facts and research and there was some good quotes and references related to other knowledgeable people.

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very interesting and pragmatic

I've been fascinated by design thinking in its applications in business. so to explore it with brain science was excellent. well worth the listen and loads of imminently practical tips. advice. and processes

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  • J Schiedel
  • 31-05-2017

Practical and Positive

Felt like Dr. Bobinet was speaking directly to the unvarnished me. Practical ways to change behaviours. Insightful with helpful examples. Thanks for this book.

2 of 2 people found this review helpful

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  • Zahra A
  • 23-03-2017

wonderful read!

Kyra does a fantastic job with the narration. I found the book educational​, insightful and very inspiring. I wish there was a summary version that I could listen to once every few months whenever I need to redesign.

3 of 4 people found this review helpful

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  • Eris
  • 26-05-2018

annoying and self centered

author uses "we" and makes many sweeping statements about all people everywhere when she is talking about her personal experience and feelings. pretentious also.

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  • Yigosh
  • 12-01-2017

Narration is unlistenable

Any additional comments?

Narration was so bad that I had to stop listening at 10th second. She definitely needs some voice coaching.

2 of 12 people found this review helpful