Try free for 30 days
-
Univision: America's Largest Spanish-Language Television Network
- How It Beat ABC, CBS, NBC and FOX
- Narrated by: Josh Brogadir
- Length: 5 hrs and 12 mins
Failed to add items
Add to basket failed.
Add to Wish List failed.
Remove from Wish List failed.
Follow podcast failed
Unfollow podcast failed
Univision: America's Largest Spanish-Language Television Network
Buy Now for $23.99
No valid payment method on file.
We are sorry. We are not allowed to sell this product with the selected payment method
Publisher's Summary
Ruben Soto gives us an insightful and informative history of the leading Spanish-language television network in the United States.
This book will show you how Univision changed American television from an all English-format to one that includes Spanish. You will also hear how Univision convinced advertisers that Hispanics had huge purchasing power.
Univision created many celebrities such as Don Francisco, Cristina Saralegui, Jorge Ramos, Maria Elena Salinas, Teresa Rodriguez, Myrka Dellanos, Maria Celeste, Barbara Bermudo, Pamela Silva Conde, Lili Estefan, Raul de Molina, Rodner Figueroa, and many more who became household names in the Hispanic community.
Spanish-language television has grown immensely in the United States due to Univision's popularity and to the growing Hispanic population in the United States. The Hispanic population in the US is estimated to be over 50 million with a purchasing power of $1.5 trillion. Hispanics enjoy watching television, and Univision continues to be the most popular Spanish-language television network in the country.
