Traction cover art

Traction

Get a Grip on Your Business

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Traction

By: Gino Wickman
Narrated by: Kevin Pierce
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About this listen

Do you have a grip on your business, or does your business have a grip on you?

All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

The Entrepreneurial Operating System is a practical method for achieving the business success you have always envisioned. More than 2,000 companies have discovered what EOS can do.

InTraction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses - and you can too.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2011 Gino Wickman (P)2012 Audible, Inc.
Business Development & Entrepreneurship Entrepreneurship Leadership Management & Leadership Organisational Behaviour Workplace & Organisational Behaviour Business Management Business Systems
All stars
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Provides a step by step guide to improving your business that is easy to follow and understand the why.

practical guide

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excellent tips that every business can benefit from. Worth listening to repeatedly to refine your implementation of the material to a higher degree of sophistication.

great advice with good voice over

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If you own your own business this is a great listen. Many good lessons to take from it.

Great listen!

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This book is such a mind blowing tool for business, I will keep using it for a long time to come.

Amazing business tool

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Traction describes a complete process description and implementation sequence for setting up a business for success. Wish I'd read this 20 years ago. Having undertaken this journey indeoendently I can vouch for the process.

finally, a sensible model for running and growing any type of business

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Traction introduces the Entrepreneurial Operating System (EOS), a structured framework designed to help business leaders gain control and clarity. Gino Wickman offers practical tools for vision alignment, accountability, and execution. Kevin Pierce’s narration is steady and professional, making complex ideas easy to absorb. Though geared toward entrepreneurs, the principles apply broadly. A valuable resource for those serious about systematising growth and improving organisational performance.

A Practical System to Strengthen Any Business

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It can be alot at first depending where you at I am sure. 1 year later with some more management team member and clear vision in place now this is gold to me.

Magic. Read it twice and implementation now.

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So much valuable information in one listen. Now to break it down into bite size pieces and out it all to work.
I can’t express how grateful I am to find this

Great strategy book for every entrepreneur.

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If you want your business to be more successful, this book has the tools to help you achieve that. The why and how explained well, with accompanying PDF’s to follow after completing the book.

Clear, actionable business Improvement strategies

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I just joined a company that have been implementing the EOS for sometime now! You immediately feel the company is on to something!

Very interesting

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