Try free for 30 days

1 credit a month to use on any title, yours to keep (you’ll use your first credit on this title).
Stream or download thousands of included titles.
Access to exclusive deals and discounts.
$16.45 a month after 30 day trial. Cancel anytime.
The Wisdom of Ginsu cover art

The Wisdom of Ginsu

By: Barry Becher, Edward Valenti
Narrated by: Michael Reaves
Try for $0.00

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $22.99

Buy Now for $22.99

Pay using voucher balance (if applicable) then card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.

Publisher's Summary

This is not a book about marketing, but a roadmap to realizing your dreams.

Barry Becher and Ed Valenti set the stage for today’s infomercials with their now-famous television techniques. Their zany commercials - advertising such products as the Miracle Painter, Armourcote cookware, and, most famously, the Ginsu® knife - captured both the imagination and pocketbook of the American public. 

And they became millionaires in the process. 

But wait, there’s more! 

You’ll learn how to get a better price on anything you buy, how to get better service anywhere, even how to get easily get bumped from coach to first class on an airline. 

How much would you pay for all the secrets of the universe? Don’t wait! Order The Wisdom of Ginsu® before midnight tonight. Operators are standing by. Satisfaction Guaranteed!

©2018 edward valenti (P)2018 edward valenti

What listeners say about The Wisdom of Ginsu

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.