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Publisher's Summary

Get the real guidance you need to create and build your first start-up company from founders who have been there many times before.

We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the start-up ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table - investors, bankers, advisors, board members, and others - and what to do when that happens.

The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started more than a dozen high-tech software companies and raised more than $500 million in investment capital. We've acquired more than 35 companies, had three of our start-ups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in more than 80 start-ups, advised and mentored more than 200 companies, and worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new start-ups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well.

©2020 Rajat Bhargava and Will Herman (P)2020 Gildan Media

What listeners say about The Startup Playbook (2nd Edition)

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Alexis review!

Absolutely essential if you are putting together a start up at any stage. It’s exactly what I needed, step by step process. It’s like having your own personal tech guide! I will re read this little gem many times and study attentively.

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Good read when starting off a startup

A good read if you just starting a startup. if you already in a startup and have been working for a few years then you may know some of the stuff mentioned in the book.

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Some nuggets but mostly long winded fluff

Found some sections useful. But there's a lot of sections where its very long winded, pedantic and states the obvious

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Really insightfully, full of extremely useful info

I got so much out of this book. great information, clearly delivered in a way that makes sense and in a practical way. I'll definitely be listening to this book again at different times as my startup journey continues!

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