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Publisher's Summary

Brought to you by Penguin.

The CEO of Disney, one of Time’s most influential people of 2019, shares the ideas and values he embraced to reinvent one of the most beloved companies in the world and inspire the people who bring the magic to life.

Robert Iger became CEO of the Walt Disney Company in 2005, during a difficult time. Morale had deteriorated, competition was intense and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it and think bigger, think global and turn Disney into a stronger brand in international markets.

Fourteen years later, Disney is the largest, most respected media company in the world, counting Pixar, Marvel, Lucasfilm and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over and he is recognised as one of the most innovative and successful CEOs of our era.

In The Ride of a Lifetime, Robert Iger shares the lessons he’s learned while running Disney and leading its 200,000 employees and he explores the principles that are necessary for true leadership, including:

  • Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming.
  • Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity.
  • Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale.
  • Fairness. Treat people decently, with empathy and be accessible to them.

This book is about the relentless curiosity that has driven Iger for 45 years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology.

©2019 Robert Iger (P)2019 Penguin Audio

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    3 out of 5 stars

Could have read this on Wikipedia

Don't get me wrong, it wasn't a wasted book. However, I feel like most of the information that was in this book could have been summarized on his Wikipedia page.
The book lacked that edge that makes you want to keep reading, the piece that keeps you enthralled.
Not disappointed that i read it, but wouldn't reccomend it to my friends

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great story of an ordinary mans rise to the top

the one thing i could've used more of was a slightly deeper analysis of the creative process and what makes separates good creative decisions from the bad ones.

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Great read!

Really informative book about Robert Iger’s career with Disney. Traces the highlights of a long work history.

Book is well written and narration is great. I would have preferred a little more detail on some of the financial analysis and predictive models used in the acquisition process, but that’s just me.

1 person found this helpful

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Great look behind the curtain

I really liked this one. Quite different from other leadership/business books. Tangible insights and advice. A very interesting peek behind the curtain of the effort and process of landing a big wig job. The first chapter was incredible. Unexpectedly heart breaking. Really enjoyed this

1 person found this helpful

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A refreshing asking into humble leadership

captivating narrative that walks through leadership principles with examples. The tone is humble and relatable. A great listen.

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Not what I thought it was going to be

I expected an inspiring and creative behind-the-scenes look at the Disney legend, but instead I got a blow-by-blow of the business decisions and events which left me a little bored. I didn't make it past half way.

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  • Ed
  • 25-01-2021

Great insight into Disney

Great insight into Disney and what made Robert Iger successful.
The deals that Disney did were an interesting story worth re-telling.

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Good read, but could have been more in-depth

I was looking forward to listening to how Disney brokered the deals to purchase Pixar, Marvel and Lucasfilm, but thought there would have been more detail. Well narrated as well.

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Will be listened to again

thoroughly enjoyed, excellent autobiography. so many case studies and examples that deserve attention and memorizing.

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Relatable stories even for an SME owner

Relatable stories even for an SME owner.
Great wisdom from a hardworking self-made CEO, working for meaning and a legacy.

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  • Anonymous User
  • 14-09-2020

Authenticity and Humility

Through out the story it is clear that Robert is true to himself, he knows his strengths and weaknesses and shares it wit us. He exuded humility better explained in our country as Ubuntu. Wether it’s with Mr Murdock or his employees. His Values are consistent.

Thank you at 62 and semi retired giving back to our youth, it resonated with me. I learned a lot. I had some of my own leadership style reinforced.

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  • Anonymous User
  • 26-04-2020

Amazing book on leadership and life lessons

If I can summarise, the book is like having a mentor that assists you through their own experience of life and business to make sense of the world, leadership together with what it takes to create a successful business. It also gives one a view of what Disney is all about. I had little knowledge to the scope
Of the business and the priority of the organisation but through Robert Iger book. I can see myself as a future investor in this organisation.

1 person found this helpful

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  • Bert
  • 06-11-2019

Awesome Insights

Gives good insight into how Robert ran Disney and made it into the success it is today in an ever more volitile business environment.

1 person found this helpful

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  • Ricardo Escobar
  • 10-04-2021

Amé el libro!

Hágase un favor y escúchelo. Es increíble su narrativa, actualidad, contexto y las ensañanzas que deja.

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  • Anonymous User
  • 05-02-2021

Gives some ideas

I enjoyed the book. Interesting story of mens life. the great example for other people

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  • CESAR
  • 31-01-2021

Amazing

This a great audio book . It’s goo to have this book in audio . It’s like movie you cannot stop watching it

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  • Hardus
  • 03-11-2020

Amazing book.

What a great read. Real live examples portrayed and great example for any CEO. The summary at the end contain really usefull takeaway that will make a big impact on a company

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  • DM
  • 26-10-2020

Outstanding !!

One of the best books on leadership I’m ever read and all wrapped in a thoroughly entertaining life story. Hope Iger runs for president of the US in 4 years time!

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  • Amazon Customer
  • 26-10-2020

This book is such an inspiration

This is an engaging story with many lessons about disruption and management. Its a great way of looking how a giant company could reinvent itself.

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  • Anonymous User
  • 03-10-2020

Great book

I enjoyed it, and very informative about the business values one should stand by. Highly recommended recommended

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  • Anonymous User
  • 21-06-2020

Good, but what it is felt a bit missleaded

I really liked the book and the reader. It's an interesting story about his work life.
I did not feel like I got a lot of lessons in creative leadership. There are some tips and he explains how he made choices, but I feel it's more his personal experiences than concrete advise.

3 people found this helpful

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  • Lenny McCarthy
  • 01-06-2020

interesting but far to much self praise. .

It's an interesting story in terms of his journey but i expected more insight into various career roles. He doesn't talk enough about day to day difficulties or challenges and learnings from mistakes. The appendix was of most interest to me - maybe i wasn't the target audience and should have researched the book more before hand.

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  • Chez RM
  • 17-01-2021

Capturing & a Masterclass

A fascinating story which charts a history that feels tangible and in part one I’ve lived.
A masterclass into understanding how the boardroom and shareholder mentality works and how to operate in those space.
Loved this and recommended endless to many friends and family members!

1 person found this helpful

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  • Remy
  • 02-08-2020

One take away- avoid getting in the business of selling trombone oil

There is a lot to take in with some brilliant nuggets of knowledge.

Good leadership isn’t about being indispensable, it’s about willing to let others step into your shoes.... I wish we all saw the world from his eyes.

1 person found this helpful

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  • Tarjinder
  • 25-09-2019

Disney and leadership

I enjoyed this and i found it helpful as a buissness information source the constant quest for continual perfection is one of the things i found useful such as the constant quest for improvement and great political speeches. also im very impressed with the job the bob iger has done for Disney his actions where roseanne bar and john the dirty exec were honourable

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  • Daniel Shannon
  • 29-05-2021

What a Ride!

A very insightful listen into an interesting career from a very charismatic, talented and innovative individual.

This content demonstrates how continued tenacity, diplomacy and courage can propel anyone to great heights.

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  • Midnight Chance
  • 16-05-2021

Excellent insights into running a company

I really enjoyed this book and learnt a lot. the Disney story is a powerful one ✨.

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  • Marc
  • 08-05-2021

Great book!

Interesting, inspirational and insightful story about his career journey from the start to the top with many well known acquisitions and relationships along the way. Fascinating story and well read by the author and narrator.

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  • Karen
  • 29-04-2021

entertaining and a great business book

this was recommended by a friend and I wasn't disappointed. I whizzed through this. a story with a lot to take away.

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  • Keith Shaw
  • 28-04-2021

Inspiring

Honestly, this is one of the best audio books I've ever listened to. Top 3!!

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