Primal Endurance shakes up the status quo and challenges the overly stressful, ineffective conventional approach to endurance training. While marathons and triathlons are wildly popular and bring much gratification and camaraderie to the participants, the majority of athletes are too slow, continually tired, and carry too much body fat respective to the time they devote to training. The prevailing "chronic cardio" approach promotes carbohydrate dependency, overly stressful lifestyle patterns, and ultimately burnout.

Are you a runner who wants to push yourself even further? Are you constantly looking for the ultimate fuel that can power you through endless miles? Did you know that it exists in your own body? For many runners, the search for external fuels that will help them to ever greater performances is always ongoing. Magic pills and performance-enhancing supplements are just that; short term fixes that rarely work. But there is something that we all have that can make an enormous difference.

Eat less, lose more: a mantra few of us would disagree with and one we’ve heard countless times in official health advice. And yet doctors treating diabetes and obesity are experiencing extraordinary results among patients by taking a different approach - not by counting calories, but by eating a low-carb, high-fat diet. Setting out the case for this ‘ketogenic’ approach to eating, Gary Taubes analyses the bad science behind the nutritional dogma that has brought us to a diabetes and obesity crisis. 

The ultimate goal of every bodybuilder and fitness enthusiast is to carve their body into an aesthetic sculpture like that of a Greek god. The keto diet is known for its rapid weight loss effects. For burning fat, it's superior to any other diet out there. However...can you build muscle on a keto diet? Well, the answer to that is yes! On the ketogenic diet you can use different strategies and training modalities to force your body to build pure lean muscle mass, without getting too fat.

Combined, we've spent well over a decade using keto to battle our own health issues and to help thousands of patients and clients lose fat and regain their health. We’ve done the work, so you don’t have to. We have the answers to what works and what doesn’t. Don’t worry, you can be successful with the ketogenic diet.