Social Media Marketing 2025 Edition.

NOTE: Use this edition only if assigned in a college course. Otherwise, please search for the 2026 edition.

Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business.

2025 Updated Edition – Fully updated content, including a new chapter on "Marketing Basics," continued analysis of TikTok, and revisions covering LinkedIn, Facebook, and other major platforms.

Read the Reviews – Compare the real reviews of this book to those of other social media marketing books.

Learn to Market Your Business – Get practical guidance on marketing your business across Facebook, LinkedIn, Instagram, YouTube, Twitter, Pinterest, and other major platforms.

Watch the Videos – Access step-by-step companion videos that show you exactly how to execute your social media marketing strategy.

Use the Worksheets – Download worksheets that guide you step by step toward social media success.

Access Free Tools – Get the companion Marketing Almanac, packed with hundreds of free tools for social media marketing.

The #1 Bestselling Workbook on Social Media Marketing for Business

Jason McDonald – Written by a successful practitioner of social media marketing. You can find Jason on YouTube or download his free Marketing Almanac.

Stanford University – Used by Dr. McDonald in his courses, both online and on campus, at Stanford University's Continuing Studies program.

Got Questions? – Just search for "Jason McDonald" and send a quick email or make a call.

The author, Jason McDonald, has taught thousands of students in the San Francisco Bay Area, including through Stanford Continuing Studies, as well as online.