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Publisher's Summary

How maverick companies have passed up the growth treadmill - and focused on greatness instead.

It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives.

In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 remarkable companies that have chosen to march to their own drummers. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meyer; and Zingerman's Community of Businesses, including the world-famous Zingerman's Deli of Ann Arbor.

Burlingham shows how the leaders of these small giants recognized the full range of choices they had about the type of companies they could create. And he shows how we can all benefit by questioning the usual definitions of business success. In his new afterword, Burlingham reflects on the similarities and learning lessons from the small giants he covers in the audiobook.

©2016 Bo Burlingham (P)2016 Gildan Media LLC

What listeners say about Small Giants

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  • Dan
  • 11-10-2018

Great read for any entrepreneur or business owner

Great read for any entrepreneur or business owner, manager or employee. Very refreshing take on how businesses can operate without the normal traditional structure.

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Yes it’s anecdotal but..

That’s the point. It is a group of great stories of how people have built, maintained or lost a small giant.

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  • Amazon Customer
  • 01-08-2017

fantastic book for small company builders

After having read hundreds of business books, I have to pronounce this book in the top five for small business builders. Required Reading!

9 people found this helpful

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  • Gerri L. Harmer
  • 14-12-2016

How everyone should be doing business

Narrator is easy to listen to. This is a wonderful guide to how leaders should be running companies

8 people found this helpful

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  • mark
  • 15-08-2018

Felt rushed

All I kept thinking during what should have been an absolutely amazing book was "Can we please slow down and spend more than about 30 seconds on each of these stories?" There were so many businesses crammed into here that I felt like half the time we were only getting started on really getting to the meat of the story... and then it was on to the next one. There were even a few he dragged on for too long and others that were barely covered. Just felt like it could have been great, but really just missed the mark.

3 people found this helpful

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  • Sheila K Reno
  • 20-03-2017

Informative

I loved this book. I enjoyed hearing new, independent, and unique styles of running a company; from how to deal with customers and employees to running day to day operations. Understanding the cultural needs of a company in all aspects is critical to a successful business.

3 people found this helpful

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  • Thor Thorbjornsen
  • 21-03-2021

Engaging from start to finish!

Bird's eye view into what makes small businesses great! Great stories to learn from! Story telling for business the business professional!

2 people found this helpful

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  • Robert Clayson
  • 18-07-2020

Good research but too much fluff.

while this book has lots of good advice on staying small and is def3 thought provoking, it also felt like too much fluffy, heartwarming content rather than practical advice.

2 people found this helpful

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  • Jen
  • 20-08-2019

Awesome!

One of the best business books I've listened to hands down, I definitely recommend it!

2 people found this helpful

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  • Jennifer
  • 09-04-2018

Wonderfully Targeted to Small Giant Companies!

Most business books are written toward stories and interviews of the large successful and failed companies or the home-office entrepreneur. This book hits the sweet spot between the home office and the board room.
Specifically targeting practices and mindful insights to companies such as mine who are missioned toward the impact we have on the community versus how large we can scale.
Easy listen and well-narrated. As I find with many books these days, it could have been shorter as some examples were repetitive or a bit lengthy in this time starved world.

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  • WebSnob
  • 22-10-2017

Love the concepts, but a few too many stories

I understand it giving examples, but I think a few more tactical lessons on how to execute on the concepts would have balanced the endless stories although they were timely and interesting.

2 people found this helpful

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  • army soldier
  • 17-08-2020

good info to many stories

good info on good business practices, but hard to follow with endless boring stories that made me loose attention.

1 person found this helpful

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  • michael clemmet
  • 26-03-2019

Dull

I was hoping this would be good, but it's not. Basic message is be good, stay local, don't take on investment.

2 people found this helpful

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  • Ae Cameron
  • 26-09-2019

Hugely recommend this book

this was an Eye-opener and made me think more carefully about the business I want to create. in fact for the first time, I am looking at my business more artistically than strategically.

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